Iran’s protest slogans have shifted from reformist appeals in the 2009 Green Movement demonstrations to more prominent calls to reinstate the monarchy ousted in 1979, transcending Tehran's central political divide between moderates and hardliners.
In 2009, many demonstrators chanted “Ya Hossein, Mir Hossein,” framing a disputed election in the language of religious legitimacy and around Mir Hossein Mousavi, a former prime minister who challenged the vote.
Sixteen years later, clips shared from protests and even holiday gatherings at historic sites suggest that a growing share of Iran’s street chant repertoire has shifted to a different refrain: “This is the last battle, Pahlavi will return.”
What unfolded in between is not only a story of anger, but of the shrinking space for incremental change and a widening search for alternatives.
How Iran moved from religiously-coded reformist slogans to open monarchist nostalgia matters for one reason above all: it suggests a growing segment of society no longer sees the Islamic Republic’s internal factions as a route to change.
Act 1: A political arena that emptied out
Official election statistics are contested, but they still illustrate a trend. Authorities said roughly 40 million of about 46 million eligible voters participated in 2009, around 85%.
By July 2024, officialdom reported about 24.5 million votes from roughly 61.5 million eligible voters, or around 40%.
That arithmetic captures a political migration. The eligible population rose by roughly 15.5 million, while the number of participants fell by roughly the same amount.
Whatever the true figures, the gap points to a public that increasingly signals disengagement through abstention – and, at times, through the street.
Act 2: two wings keeping the system airborne
In the mid-2000s, Iran’s political class was roughly divided into a left-right dichotomy. Around that time, a newer identity – “principlism” – took shape on the right.
Khamenei, in public remarks, cast the competing camps as two wings with which the country could fly, a formulation many critics interpret as meaning the system could manage dissent by channeling it into controlled competition. He also set out red lines which political discourse could not challenge: the constitution and the revolution’s principles.
After the 2009 protests, Khamenei went further, recalling that he had once told then-President Mohammad Khatami that if a “leftist current” did not exist, he would need to create one – so that the overall outcome of factional rivalry would remain “moderate.”
The subtext was hard to miss: the contest was permissible, even useful, so long as it protected the system.
Act 3: Mousavi – an internal feud packaged as salvation
Many Iranians voted for reformist president Mohammed Khatami in 1997 hoping for gradual reform. Eight years later, that hope had thinned. Officially, Khatami won with more than 20 million votes in 1997; by 2005, the combined votes for the three main reformist candidates were about 10 million.
In 2009, the system’s left wing returned with Mousavi, known as “Imam Khomeini’s prime minister” from the early post-revolution years. The title stemmed from Khomeini’s direct intervention to keep Mousavi in office during the 1980s, overruling then-president Ali Khamenei, who opposed his appointment.
For many young protesters, the title meant little. For the leadership, it carried older grudges. Mousavi’s return also carried a signal to Khamenei: an internal rivalry was being revived.
Mousavi, however, largely kept his challenge inside the Islamic Republic’s own vocabulary – careful not to turn an internal power struggle into a repudiation of the system.
During the campaign he expressed nostalgia for the 1980s – often remembered for repression and war – calling it the revolution’s “golden era.”
In his first statement after the disputed vote, he cast the crisis not as a failure of the Islamic Republic itself but as a betrayal by “untrustworthy custodians” who had weakened what he called “the sacred system,” and he described the protest movement as rooted in religious teachings and devotion to the prophet’s family.
That tension – between street anger and a leadership that still sought legitimacy within the system – was visible even then.
The death of a young female protestor, Neda Agha-Soltan in June 2009 was captured on video and blamed by activists on security forces, becoming a global symbol of the crackdown. But the movement’s most prominent political figure continued to welcome the return of religious slogans as proof of fidelity to the 1979 revolution.
Act 4: The purple interlude
In 2013, Hassan Rouhani entered with a promise to ease sanctions and improve livelihoods. Reformist figures backed him. The Obama administration reached the nuclear deal with Rouhani’s government, and the economy saw partial, temporary relief.
But the political bargain remained fragile. The government pursued subsidy reforms, and in 2016 Donald Trump’s election in the United States shifted the trajectory again. The sense that electoral choices could reliably improve daily life began to erode further.
Act 5: ‘Reformist, principlist – the game is over’
In January 2018, protests that began as economic anger produced a slogan that cut to the core of the “two wings” model: “Reformist, principlist – the game is over.” The chant did not merely condemn one faction; it rejected the system’s entire managed spectrum.
Alongside it came another first in modern protest cycles: open monarchist sentiment, including “Reza Shah, may your soul rest in peace.” He was the founder of the Pahlavi dynasty and served as Shah of Iran from 1925 to 1941.
Act 6: Nostalgia hardens and symbols return
Months later, in spring 2018, a mummified body was reportedly discovered during construction in Rey – near the site of Reza Shah’s former mausoleum, destroyed after the revolution. The episode fueled speculation and fascination, and it landed in a society already primed to argue about the Pahlavi legacy.
Act 7: Bloody November of 2019
The November 2019 fuel-price protests were met with a deadly crackdown that rights groups say killed hundreds. Reformist figures – who had often positioned themselves as aligned with protester grievances – were widely seen as cautious at best, critical at worst.
What stood out in the slogans was not only rejection of Khamenei and the Islamic Republic but a sharper turn toward affirmative alternatives: “Iran has no king, so there’s no accountability,” and “Crown Prince, where are you? Come to our aid.”
Act 8: Woman, Life, Freedom
After a young woman, Mahsa (Jina) Amini, died in morality police custody in 2022, protests erupted nationwide under the rallying cry “Woman, Life, Freedom.” The uprising also expanded the language of protest: chants in local mother tongues spread widely, and debates surfaced more openly among opposition currents.
One new wrinkle was the emergence of anti-monarchy chants – “Neither Shah nor clergy” – in apparent response to the growing visibility of pro-Pahlavi slogans. Other chants expanded the targets to include several left-leaning political currents at once.
Act 9: Nowruz 2025
By Nowruz 2025, videos showed crowds – especially younger people – gathering at historic sites associated with pre-Islamic and national heritage, chanting in support of the Pahlavi family. The geographic spread, from the northeast to Pasargadae, suggested the sentiment was not confined to one city or social niche.
Act 10: Late 2025 and early 2026
In late 2025, the suspicious death of human rights lawyer Khosrow Alikordi in Mashhad drew attention after recordings circulated suggesting he supported the Pahlavis.
At a memorial, Nobel Peace Prize laureate Narges Mohammadi attempted to speak but was met with pro-Pahlavi chants; supporters and critics disputed how representative the chanting crowd was.
Around the same time, the official account linked to Tractor S.C. in Tabriz urged fans to chant in Azeri Turkish against the Pahlavis at matches – an unusual institutional intervention in a politically charged argument.
Then, as Tehran protests began early in January, footage again showed prominent pro-Pahlavi and pro-monarchy slogans.
Chants were even reported at universities, traditionally a center of anti-monarchy politics, showing how far the protest soundscape has shifted.
Accuracy over arithmetic balance
In a race, fairness means everyone starts at the same line; it does not mean the referee forces the same finish. Applied to journalism, the principle is similar: reflect what is most widely heard and most central to the event, without “subsidizing” less prevalent slogans to manufacture balance.
Iran’s protests generate hundreds of chants. No report can list them all. The professional task is to identify what is both meaningfully connected to the protests and demonstrably widespread. Treating a marginal slogan as equal to a dominant one is not neutrality; it is editorial interference – especially in a media environment where a single influencer can rival a legacy newsroom’s reach.
If journalism is to remain relevant, it has to prioritize honest reflection over curated symmetry: equal opportunity for voices to be heard, not equal outcomes engineered on the page.
An illustration showing an ancient Iranian soldier and a Revolutionary Guard member holding a weapon together, displayed during a November 7 ceremony in Tehran where a statue of pre-Islamic Persian King Shapur I was unveiled.
Tehran’s unveiling of a towering statue depicting the Roman Emperor Valerian kneeling before pre-Islamic Persian King Shapur I has renewed criticism of the Islamic Republic’s appeal to nationalist sentiment following the June war with Israel.
For over forty years, the theocracy purged ancient Persian history from schoolbooks, replacing it with post-Islamic narratives. But after the 12-day conflict with Israel, officials have turned to the distant pre-Islamic past to rally a divided society.
From murals of ancient kings and soldiers to patriotic songs added to Shi’ite mourning ceremonies performed before Supreme Leader Ali Khamenei, Tehran now embraces imagery once deemed heretical by its own revolutionary ethos.
The statue unveiled in Tehran's Revolution Square
'Kneel before Iran' campaign
Tehran’s Revolution (Enghelab) Square was the scene of an unusual spectacle on Friday as officials unveiled a massive bronze statue depicting Roman Emperor Valerian kneeling in submission before Sassanid King Shapur I, commemorating Iran’s victory at the Battle of Edessa (260 AD).
The event was held under the slogan “Kneel before Iran,” part of what authorities describe as a campaign to project “national unity and historical pride” following the June war with Israel.
Tehran Mayor Alireza Zakani, a staunch ultraconservative, said on X: “Enmity with Great Iran can only end in kneeling before this historic nation.”
Municipal official Davood Goodarzi said the installation would be accompanied by visual displays depicting “other victories of Iranians over foreign aggressors,” including the defeat of British forces by local commander Rais-Ali Delvari, Mirza Kuchak Khan’s resistance against Russian troops, and Surena’s triumph over Rome at the Battle of Carrhae in 53 BCE.
The goal, Goodarzi said, is “strengthening concepts such as national dignity, social unity, and Iranian identity.”
The statue, he said, would remain temporarily at Revolution Square before being moved to a city gateway “where it will stand as the first emblem of Iran before diplomats and foreign visitors.”
Unveiled women were allowed to attend the unveiling ceremony—an uncommon scene at events organized by Tehran’s ultra-hardline municipality.
The turn to the pre-Islamic past
The sharp reversal also recalls remarks once made by Khamenei. In a 2011 speech, he asserted that “all the great military victories of this nation came after Islam,” dismissing pre-Islamic accounts as “things that are not documented.”
In 1987, he had said that prophets triumphed over kings such as Cyrus and that “nothing remains of these monarchs in history but names remembered with derision.”
Nevertheless, pro-government social media accounts have now gone so far as to circulate posters equating Khamenei himself with Shapur, showing him standing with a staff as Benjamin Netanyahu and Donald Trump kneel before him. The caption reads: “You will kneel before Iran.”
Image circulating by hardliners on social media
'Hypocrisy'
Pro-government figures have hailed the move as a patriotic success. Conservative political reporter Hossein Saremi posted: “Today’s grand Iranian gathering showed that people and the state share one essence: Iran itself. Nothing can take our homeland away.”
Others, however, called the spectacle “hypocrisy.” Journalist Gholamhossein Pashaei wrote on X: “Every year you close Pasargadae to stop people from celebrating Cyrus Day, yet you unveil Shapur’s statue in Enghelab Square with drums and fireworks during Fatimiyya (mourning period)!”
Dissident commentator Hamid Asafi called the ceremony “a perfect snapshot of the Islamic Republic’s contradictions.”
On Telegram he wrote: “A week ago they closed Cyrus’s tomb out of fear of the crowds, and now they glorify Shapur in the same breath. The Islamic Republic fears living history but poses for selfies with its corpse.”
He added: “They know people no longer respond to rosaries and sermons. That’s why they’ve brought history back to the stage—in a controlled costume. If they can’t erase the past, they’ll try to own it.”
The irony deepened as UNESCO formally recognized Cyrus’s Charter as one of the earliest human-rights documents.
President Masoud Pezeshkian wrote on X: “Iran, the cradle of dialogue, justice, and coexistence, can still inspire peace today.”
Users swiftly replied, questioning how such pride could coexist with a government that blocks access to Cyrus’s tomb each year to those wishing to visit it on his birthday.